9 Best Press Release Distribution Services for 2025

Press release distribution services are companies or platforms that help businesses get more seen online by pitching their newsworthy content to quality media outlets, news websites, and industry hubs. 

A few years ago, press release services were just “a good thing to use here and there”. Maybe even could get you some links, if you are lucky.

2025 rocked the boat with AI Search — now it’s not just backlinks, but how often your brand is mentioned, cited, or named on trusted domains that drives rankings — both in traditional search and LLMs.

Pretty illustrative in this regard is Semrush’s 2025 report on the most cited domains in AI Overviews — all high-authority, trusted sites.

The more you pop up on such, the better your odds of ranking in AI models.

Ahrefs confirms this trend holds true for ChatGPT and Perplexity as well — both rely heavily on mentions from long-standing authorities like Wikipedia, Reuters, and similar sources.

No wonder press release submission services are making a huge comeback!

If getting seen and cited on the right platforms is what you need, save our list of the best press release services to use in 2025. Plus, we are answering some of the most popular FAQs on the matter.

1. PR Newswire (by Cision)

First on our list of the best press release services is PR Newswire, thanks to its extensive experience and reputation as the world’s oldest and most influential provider.

Established in New York in 1954, it was a true trailblazer in wire distribution before the internet, moved online in early 90s, and was acquired by Cision in 2016.

Currently focuses on premium-level coverage with one of the widest reaches in the industry.

👉 Positioning

G2 Rating: 3.9/5 — Best for large enterprises, agencies, or brands needing mass reach, serious online presence, prestige, and editorial support.

⚙️ Services & Benefits

• Impressive reach: Get access to 440,000 newsrooms, 270,000 journalists, and 9,000 outlets across 170 countries (40 languages). 
• Trusty source: Journalists reference PR Newswire content 36% more often than other services.
• MultiVu Toolkit: Lets you enhance releases with visuals like photos, videos, and infographics — driving engagement up to 6× higher.

• AI Press Release Toolkit: AI simplifies writing, editing, and uploading — backed by data to improve discoverability and results. 
• Guaranteed Paid Placement: You don't need to worry about who is going to publish your release; it will be a designated premium outlet of your choice.

💰 Pricing

Before using press release distribution services like PR Newswire, you’ll need to pay an access fee — essentially an annual membership that runs between $195 and $249.

Since PR Newswire doesn’t offer free plans or trial options, here’s what you'll pay for press release distribution.

• State & Local ($350-$445) — Specific cities or states; local media pickup. Extra 100 words would cost $140. 
• Regional ($475-$575) — Key regional markets; broader reach in target areas.  Extra 100 words would cost $165. 
• National ($805) — Nationwide; major news outlets and top platforms. Extra 100 words would cost $165. 
• Multicultural ($325-$1,075) — Hispanic, African American, Asian American, Native American media, etc. Extra 100 words would cost $260. 
• International ($1,500-$8,700) — Global markets: Premier global, world general, financial, etc. Extra 100 words would cost $300-$2,200.
• Any type of multimedia add-on ($325per image/video).

Note: The prices mentioned here do not reflect PR Newswire’s actual ones for 2025, but rather approximate figures based on online data. For an exact quote, please contact the PR Newswire sales team.

2. EIN Presswire

Founded in 1995 by U.S. media veterans, EIN Presswire (Everyone’s Internet News Presswire) is another top press release distribution service  “helping anyone looking for breaking news and those who've got breaking news to share.’” 

What makes them stand out today is their unique combination of broad web syndication and niche databases — reaching major outlets, news sites, and search engines — at an affordable price.

👉 Positioning

G2 Rating: 3.5/5 — Best suited for small to medium businesses, nonprofits, and organizations that want cost-effective reach without high fees.

⚙️ Services & Benefits

• Wide digital syndication: Distributes releases to Google News, Bing, Yahoo, Associated Press, Bloomberg Terminals, MuckRack, Moody's NewsEdge, and more — reaching millions of unique visitors each month.

• EIN-owned portals: EIN Presswire runs its own aggregation network, EIN News, with 500+ news sites and access to 75,000+ publications worldwide. 
• World Media Directory: EIN manages a global media database with evergreen press release archives indexed by Google and Bing, propelling long-tail visibility and feeding into AI search engines.

• Journalist & Subscriber lists: EIN maintains opt-in lists of journalists, bloggers, and professionals who subscribe to topic-specific portals, and releases are sent directly to them. 
• Hybrid distribution model: EIN blends its own news portals, opt-in journalist lists, and strong search engine placement — helping your release get indexed quickly and show up fast in search results.

💰 Pricing

This press release service doesn’t play guessing games with the cost. Their packages are clear and upfront:

• Basic – $299 for a single release (up to 700 words)
• PRO+ – $499 for 5 releases (up to 1,000 words each)
• Corporate – $999 for 20 releases (up to 2,500 words each)

Every package gives you up to 365 days to publish, with guaranteed placement on AP News, Bloomberg Terminals, MuckRack, Google News, major search engines, and social media.

3. GlobeNewswire

GlobeNewswire ranks among the world’s best press release services, particularly focused on distributing financial disclosures, corporate press releases, and other multimedia content straight to media outlets, investors, and consumers worldwide.

Currently, it’s being owned by Notified, which has woven GlobeNewswire into its all-in-one platform for public & investor relations.

👉 Positioning

G2 Rating: 4.4/5 — Designed for corporates, financial institutions, and public companies — perfect for IR teams and global brands that need compliance-grade distribution.

⚙️ Services & Benefits

• Massive coverage: Reach 158 countries in 35 languages, with 1,000+ newslines to target your story by region, industry, or media type. 
• “Media Snippets” feature: Go beyond text — embed visuals, audio, and even live events inside your press release. Next, you may distribute multimedia straight to AP, CP, Yahoo! Photo, Newscom, and YouTube for better reach.
• “CLEAR Verified” feature: A digital badge of authenticity that confirms the press release was published by a verified identity.

• AI Press Release Generator: An AI-powered tool for drafting, finalizing, distributing, and measuring your press releases — securely hosted on Microsoft’s Azure Cloud with OpenAI, ensuring all non-public information stays fully protected. 
• Social listening & Media monitoring: Follow brand mentions in real time across 170,000+ news sites, Twitter, Facebook, Instagram, 25,000+ podcasts, and over 10 million daily forum posts. 
• Extra PR Services from Notified: Back up investor relations teams with tools that build trust and keep stakeholders informed, including:

💰 Pricing

GlobeNewswire doesn’t publish its pricing, so you’ll need to reach out to their sales team for a 2025 quote.

4. Prezly

Prezly is not a typical online press release service but more of a PR command center. Here, you may do anything from organizing your media contacts, publishing updates in your newsroom to pitching directly to journalists, and tracking engagement.

Basically,  you are dealing with a PR CRM and newsroom rolled into one.

👉 Positioning

G2 Rating: 4.3/5 — Perfect for PR teams, agencies, and in-house managers who want to run media outreach with more control and a personal touch.

⚙️ Services & Benefits

• Relationship-driven PR: Unlike typical wire services that mass-shoot releases, Prezly is all about building warm, personalized connections with journalists and publishers.
• Online Newsrooms: Build custom, branded newsrooms in minutes with an easy editor. Pick a theme, add your logo, publish stories, include journalist subscribe forms — and get discovered in Google search.
• Press Release & Press Kit Creator: Create and publish press releases and media kits that capture the attention of the right journalists.

• PR CRM: Import contacts from Excel, Mailchimp, or CSV and get a centralized journalist list your team can manage, tag, categorize, and keep clean.
• PR Media Monitoring Tool: Track every news mention right inside the Prezly account. Each piece of coverage links to its author, outlet, and story, giving you a full picture of your PR impact. New media contacts are created automatically.

💰 Pricing

Prezly offers flexible packages for both brands and agencies, scaling features based on your current needs. Every plan starts with a 14-day free trial — after that, pricing is as follows:

For brands:

• “Essential” – $120/month: 1 website, 1 user, unlimited stories, and up to 500 contacts.
• “Standard” – $175/month: All Essential features plus an expanded contact limit of up to 10,000.
• “Custom” – Everything in “Standard” with flexible contact limits. Pricing available on request.

For agencies:

• “Agency Essential” – $525/month: 3 users, 10 sites, up to 10,000 contacts.
• “Agency Standard” – $700/month: 5 users, 20 sites, up to 20,000 contacts.
• “Agency Custom” – all Agency features with flexible site and user limits, plus support for 20,000+ contacts. Pricing available from the sales team.

5. PRWeb (by Cision)

PRWeb is another press release service owned by Cision and is generally known as a budget-friendly version of PR Newswire.

Same parent company, but a different focus: instead of compliance-heavy, enterprise distribution, PRWeb is all about getting your story more discoverable online, thanks to great SEO.

That means visibility on Google and other search engines, syndication to thousands of sites, and access to a network of 30,000 journalists, bloggers, and 250,000 subscribers.

👉 Positioning

G2 Rating: 3.8/5 — A strong fit for startups, small businesses, nonprofits, and marketers seeking exposure but not ready for enterprise-level pricing.

⚙️ Services & Benefits

• Exclusive network points: Your release goes live on Google News, Yahoo, Bing, MarketWatch, Factiva, Black Enterprise, and many more trusted outlets.
• Industry-leading search visibility:  PRWeb leverages keyword indexing and backlinks to maximize visibility online. 
• Targeted media coverage: Reach only journalists and bloggers relevant to your story. 
• Multimedia add-on: Make your release pop with images, logos, videos, and links. 
• Cision integration: When it’s time to scale, upgrade into Cision’s full PR suite and PR Newswire’s premium distribution network.

💰 Pricing

To view pricing, you’ll need to sign up for a free PRWeb account and enter your details.

You’ll be redirected to a Cision-powered dashboard, where you’ll need to select the PRWeb app.

From there, to move forward with press releases, you’ll be prompted to choose a pricing package that fits your needs.

*Plans start at $120 for a standard release and go up to $480 for a premium release with maximum visibility.

6. Newswire

Newswire is an online press release service providing multimedia distribution tools that help brands grow awareness, attract traffic, and get more ROI from every marketing dollar — all from one place.

Already for 10 years in a row, Newswire is delivering powerful targeting at an affordable price. Would become handy for businesses looking to simplify their PR workflows, effectively manage outreach, and get more visible.

👉 Positioning

G2 Rating: 4.4/5 — An all-in-one solution for SMBs, marketers, and agencies to create, distribute, and manage PR at a fair price.

⚙️ Services & Benefits

• Press Release Distribution Services: See your news published on major outlets like CBS, Fox, Google, Nasdaq, and MarketWatch. Choose from state-wide, national, or international distribution.
• Newswire Financial: Reach investors and financial media with compliant press releases, shareholder updates, and market news distribution.
• “AImee” AI Writing Assistant: Fill out a short questionnaire, and AImee will draft, refine, and optimize your press release from start to finish.

However, Newswire’s flagship product is the Press Release Optimizer (PRO), offered in three integrated packages:

💰 Pricing

Press release pricing varies widely depending on the type and reach of your campaign.

For example, a single release can cost anywhere from $349 for domestic distribution to $899 for national coverage.

*Prices scale with volume — packages for 3, 6, 12, or 24 press releases are available, with costs increasing proportionally.

For international distribution, pricing depends on the country — starting at $899 per release for Canada and going up to $3,999 for global reach.

For Newswire’s specialty services like financial press releases, pricing begins at $899 per release and scales with volume.

7. BrandPush

BrandPush is a press release submission service built to help businesses draw in more customers through stable online visibility.

With BrandPush’s interactive platform, you can upload your own story and have it published across high-impact outlets — or, if you’re short on time, let BrandPush write and distribute the release for you.

And BrandPush doesn’t stop at mentions. With live link tracking and detailed reports, you stay in control of traffic insights, audience reach, and brand credibility.

👉 Positioning

Trustpilot Rating: 4.3 (Excellent) — Handy for SMBs, startups, and personal brands that want quick exposure, affordable reach, and credibility through recognizable media mentions.

⚙️ Services & Benefits

• Substantial distribution: Publish your release on 200+ major outlets, including Associated Press, Business Insider, Yahoo Finance, Benzinga, Digital Journal, and NewsBreak.
• Fast turnaround: Get seen on leading sites in only 7 days.
• “As Seen On” trust badge: Showcase logos and live links from top sites that featured your release — a free credibility boost for your website. 
• AI visibility: BrandPush placements are built to rank on Google, show up in AI-generated results (ChatGPT, Google AI Overviews, Perplexity), and strengthen your search rankings over time.

💰 Pricing

Prices vary depending on the services you choose with BrandPush — whether it’s publishing packages, writing support, or adding extra outlets.

Here’s the breakdown (valid for the past 6 months):

Publishing Packages:

• Limited ($195) — 250 news sites (3.3M monthly readers) — Covers various topics, but excludes Google News.
• Popular ($265) — 200 news sites (28 M monthly readers) — Suitable for most brands, including Benzinga & Google News, with some topic restrictions.  
• Authority ($595) — 6 top authority outlets (212.5M monthly readers) — Focus on SEO improvement, max source authority of 94. 
• Ultimate ($795) —  400 outlets (222.6M monthly readers) — All outlets included, best exposure and reach.

*You can also add extra sources to any package for an additional cost, such as:

• Yahoo Finance ($795) — 240M monthly readers (DA 93) 
• MSN.com Add-on ($595) — 689.1Mmonthly readers(DA 94)

Writing Packages:

*Publishing your own story is free, of course. But if you’d like BrandPush to write your release, here’s what to expect:

• Short News Story ($40) — 350 words — 2 revisions included (SEO optimized) 
• Regular News Story ($60) — 500 words — 3 revisions included (SEO optimized) 
• Long News Story ($80) — 700+ words — unlimited  revisions included (SEO optimized)

8. 24-7 Press Release Newswire

24-7 Press Release Newswire boasts 20 years of experience in online press release services, having distributed 500,000+ releases to date and serving a network of 30,000+ clients.

Their mission is to help brands cost-effectively spread news within online media, print outlets, journalists, and influencers.

👉 Positioning

G2 Rating: 3.8/5 — A reasonable option for small and mid-sized businesses that need visibility yesterday but keep an eye on spending.

⚙️ Services & Benefits

• High standards & Professionalism: 24-7 Press Release Newswire is a proud member of the North Vancouver Chamber of Commerce and holds an A+ rating with the Better Business Bureau.
• Keyword optimization & Links: Intensify SEO by including keywords, clickable links, and supporting visuals directly in your release.
• Long-term visibility (“Echo Effect”): Releases live on in the archive, creating lasting visibility and ongoing SEO value.
• Press release writing & Proofing: Get high-quality writing and editing support from experienced pros.
• Flexible content scheduling: Post on your timeline. Schedule releases in advance and update them until 9 PM PT the day before.
• Rapid release: Go live the same day, sometimes within just 4 hours.

💰 Pricing

The cost of services ranges from $49 per release for basic online visibility across standard news sites, up to $479 per release for premium exposure through PR Newswire’s U.S. network — still a highly affordable option.

*Additionally, 24-7 Press Release Newswire helps agencies by offering bulk discounts on higher volumes of releases.

9. PR.com

Trusted by more than 250,000 businesses of all sizes, PR com helps brands manage their online presence in more ways than just regular press releases. 

Companies can publish detailed product and service listings with descriptions, images, and specs, create full company profiles, and get seen more through search engines and PR.com’s comprehensive business directory.

👉 Positioning

G2 Rating: 3.9/5 — Essential for startups, SMBs, B2Bs, enterprises, and SEO-focused brands in need of affordable visibility, credibility, and long-term exposure through press releases, profiles, and directories.

⚙️ Services & Benefits

• Content distribution: Hit thousands of media outlets, journalists, influencers, social platforms, major newswires (AP), top search engines, and online/print/TV/radio channels through PR.com’s own network.
• Products & Services Directory: List offerings with comprehensive descriptions and visuals in B2B and B2C directories, making them easily discoverable by active buyers.

• Actionable SEO: Shape your profile around your brand story and control what people see when they search for your business.

💰 Pricing

PR.com provides a free plan, though you should expect very basic distribution.

It covers press releases on PR.com, picked up by some news and third-party sites, indexed by search engines, and shared via RSS feeds — all with limited syndication compared to paid tiers.

If you want broader directory placement, choose a paid plan — prices range from $60 to $300 per release, depending on the features included.

If your goal is brand positioning and product or service promotion, check out PR.com’s profile plans: Gold ($199/year) for high visibility, or Platinum ($499/year) for maximum exposure.

Press Release Services FAQ

Now that we’ve reviewed our top picks for online press release services, it’s time for a quick Q&A — here are the questions we hear most often.

How does press release distribution work in 2025?

Press release distribution in 2025 isn’t just blasting news anymore — it’s about a holistic strategy: showing up across channels, being SEO-ready for AI search, and backed by the credibility of legacy media.

Here’s your cheat sheet 🤭

What kinds of stories perform best as press releases?

Anything that sparks interest, matches trending searches, and promotes relevancy.

Here are a couple of examples:

• Rare topical research & own-collected stats 
• Product launches
• Unique collaborations
• Corporate news & achievements
• Financial & regulatory announcements

What’s the difference between distribution and guaranteed placement?

With distribution, you’re casting a wide net — your content might reach hundreds of sites, but there’s no guarantee it’ll get published. Some outlets will pick it up, others won’t.

With guaranteed, aka paid placement, it’s a sure thing: you know exactly when and where your content will appear, giving you certainty and control.

Yes, it´s all comfy, you´re getting specific, reliable coverage, but on a condition — on fewer outlets compared to the broader reach of distribution.

Do press releases help with SEO in 2025?

Without a doubt!

Press releases, per se, rarely grant do-follow backlinks that could transfer PageRank directly.

However, press releases help build authority in other ways. Mentions, citations, and references promote credibility and overall define how AI search systems categorize and discover brands these days.

Can I get dofollow links from press release distribution?

Yes and… no 🤭

Press release distribution itself won’t hand you do-follow links — most services mark them “nofollow” or “sponsored” not to pass Page Rank on often paid links and keep Google happy.

But that’s not the end of the story!

Journalists, writers, creators, or industry-specific sites will surely pay attention to your press release if it's truly worth their readers' time.

That’s when you score do-follow links — the kind that help with rankings, build authority, and make your brand seen both in traditional search and AI results.

How do press releases support E-E-A-T and brand authority?

Press releases support E-E-A-T and brand authority by showcasing your first-hand experience (what you’ve done, achieved, or observed),  expertise (credentials, knowledge, or insights in the subject area), and authority (being published or cited by recognized media outlets).

Since worthy publications won’t accept poorly written or unverified pieces, every nicely put release already carries an implicit trust signal.

Over time, steady coverage builds trustworthiness, as audiences and search engines alike see your brand associated with credible sources and reliable information.

What red flags indicate a low-quality distribution network?

❌ Hollow promises of “wide reach” without real traffic volumes and engagement.

❌ Releases feel like duplicate content.

❌ No dashboards, no live links, no verified pickups — just vague claims with nothing to audit.

❌ Distribution to obscure, low-authority sites instead of established newsrooms.

❌ Anything gets published instantly, with no fact-checking, formatting, or quality control.

Final Words

Press release services haven’t been taken that seriously lately, but thanks to the rise of AI Search, they are making a grand comeback.

Brand mentions, citations, wide distribution, and brand exposure are exactly what AI values — and press release distribution services deliver all of it. Therefore, dealing with them on a regular basis is simply smart business.

However, don’t forget: most LLMs still source much info from traditional search results — and that means quality backlinks remain essential.

They haven’t lost weight, and at link building agency Editorial.Link, we know exactly how to get you the right ones.