Client Overview
Skylum is an AI-powered photo editing platform offering cutting-edge tools for photographers and designers in the U.S. and Europe. To stay ahead of the competition, they needed better online visibility to encourage more natural traffic flow to their platform.
So, in March 2023, they teamed up with us to build stronger links and climb higher in search engine results.
Our Approach
We focused on building 75 high-quality backlinks from websites relevant to Skylum’s industry. Each link was handpicked to ensure it aligned with their niche and added real value. At the same time, we refined how keywords were used in their link profiles by focusing exclusively on searches their audience actively sought out.
💡Key takeaway: Instead of generic tactics, we developed a tailored plan that involved securing placements on hard-to-access websites, ensuring long-term benefits for Skylum’s online presence. This process involved thoughtful outreach and consistent quality control to ensure the links would make a measurable impact.
🚀 The Results
✅ Domain Rating (DR): Peaked from 76 to 77.
✅ Organic Traffic: Grew from 325,186 to 467,436 monthly visitors.
Organic traffic before work:
Organic traffic now:
✅ Keyword Rankings: Leveled up significantly, with many competitive terms moving up to the first page
Keywords ranking before work:
Keywords ranking now:
Outcome
These improvements pulled in more relevant traffic to Skylum’s website, hence they gained better rankings for important keywords, making them more visible to their target audience in the photo editing space, as it was initially requested.
